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What is Google Data Studio

by Saiful Haris
two people monitoring data on screen

Google Data Studio is a dashboard and reporting tool that is easy to use, customize, and share. It allows you to transform your data into appealing and informative reports for your audience. It’s a great tool to track KPIs that support business objectives and generate periodic reports. Right now, Data Studio beta is offered for free to Google account users and Google Cloud Platform customers.

Data Studio is like Google Analytics dashboards on steroids. With Google Analytics dashboards, you are limited to 12 widgets per dashboard and can only connect to the data in the particular view the dashboard is in.

When using Data Studio:

  • You are not limited to just 12 widgets
  • You have the ability to add as many report pages as you would like
  • You can connect reports with multiple Google Analytics accounts and views.

What are the available connectors

Below are the list of available connectors that one can choose from when creating a new dashboard.

  • File Upload
  • BigQuery
  • Campaign Manager
  • Cloud Spanner
  • Cloud SQL
  • Display and Video 360
  • Extract Data
  • Google Ad Manager 360
  • Google Ads
  • Google Analytics
  • Google Cloud Storage
  • Google Sheets
  • MySQL
  • PostgreSQL
  • Search Ads 360
  • Google Search Console
  • YouTube Analytics
  • Attribution 360

Apart from the free available data connectors, you are also able to add Partner Connectors. These are connectors built and supported by Google Data Studio partners and comes at a monthly/yearly price plans. Below are the list of partners to choose from.

  • AdStage
  • Adverity
  • Amplified Labs
  • AppNexus Inc.
  • Blinkfire Analytics
  • CallRail
  • Capsule
  • Cloud IT Services Gmbh
  • Copper
  • Dataddo
  • Data Relate
  • Dataworld
  • DataWorx LLC
  • Digital Inspiration
  • Firefly-e
  • Fosby Digital Agency
  • Funnel
  • G4interacvtive
  • Go-Evo
  • Jepto
  • Jivrus Technologies
  • Kevpedia
  • Leadfeeder
  • MarketLytics
  • Marketing Miner
  • Mito
  • nModal Solutions Inc.
  • Optmyzr
  • Page Modified
  • Power My Analytics
  • ReportDash
  • ReportGarden
  • Rival IQ
  • ShufflePoint Inc.
  • StackAdapt
  • Supermetrics
  • Tapclicks
  • Tercept Inc.
  • Toky Inc.
  • The Next Ad
  • UOL
  • Wix.com
  • Yaware

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